myAPE.gr
Making renewable-energy investment feel clear, credible, and ready for action.
myAPE.gr is the first Greek marketplace dedicated to buying and selling wind and solar energy parks. As a contract Digital, Motion and UI Designer, I shape marketplace interfaces and campaign assets that turn complex investment information into a clear, confident digital experience.
Renewable-energy opportunities come with dense technical and financial information, while the platform also needs to speak clearly to two distinct audiences: buyers assessing investments and owners preparing to sell. Every touchpoint had to feel credible, accessible, and consistent across product and campaign channels.
I designed focused marketplace elements and reusable interface components, then extended the same visual system into Google Performance Max creative sets and short-form video. Strong hierarchy, direct messaging, and a flexible green-led identity help users understand each opportunity quickly while keeping the brand recognizable across formats.
